At renewal time in 2008 we let 1-Digg.com go.
Reality reared it's ugly head as we originally thought it would be a great mobile version for Digg.com and then we thought it would be great if they wanted a domain that showed they answer the phone. <please snicker now>
Wrongo
Digg.com is a web centric entity that never answered the phone and wouldn't respond to emails offering to 'give' them the domain name (yes free of charge) as a gesture of good will. Sure we'd get some props but hey we actually thought they might get a kick out of our unabashed adoration for the Digg Community.
But 1-Digg.com was a no go. Any squatter that uses the obvious name infringement for financial gain is probably liable for damages and get squished by ICANN.
Web centric means: doesn't answer phone and barely responds to email.
As a web centric company with an aversion to talking on the phone we understand. We'll do texting, email and IM thank-you.
Crossover Domains is a re-branded Numbers That Work
We've already established our failure to send a clear message of the
abstract value inherent to Numbers That Work Domains but really missed
the boat by overlooking the value of a name that crosses over from web
to phone lists with integrated web, phone and brand marketing that
says, "Call us. We answer the phone."
Web Centric vs Phone Centric Battle Rages On
Creating angst for traditional businesses, web centric pundits generally dismiss phone centric business models like the pizza industry, lock services, taxi and limo services, etc.
Internet Marketing Experts Offer
- No solution to gain website visibility with-out paying internet SEO alimony
- No way to battle industry keyword domain owners w/o SEO alimony
- No crossover marketing for web to phone sales
- Fail to see that keyword mumbo-jumbo doesn't make for a good business name
Crossover Business Names are web savvy domains that can have 3 times the exposure of AAA Business naming strategies in the phone book.
A Crossover Domain is a solution for Phone Centric Businesses
This is not for everyone; many web based businesses don't close sales by phone.
- Digg.com
- Yahoo.com
- Google.com
It is especially useful for businesses that failed to get their "industry keyword domain name."
AAA Business Naming strategies can now evolve to web savvy naming with keywords wrapped up as phone numbers that brings integrated keyword marketing into the mix; web, phone and branding in one clever name that makes sense to humans.
Phone List Leverage; 1st Name Seen Gets the Call
Notice the ability to leverage placement of 1-Dash Business Names if necessary. Because the domains are the business name, mid-list placement in phone lists as an option using number spelling or letter spelling variations of the name.
Mid-list exposure goes head to head against competitors. (see below how 1-Dash Pizza and One Dash Pizza compete vs Pizza Hut)
Business Factors Validate the Name
Ownership of the dot com, defacto version of the name and
State Registration of the domain as a Business name coupled with
business usage results in general legal protection for all versions of
the One Dash business name. No guarantees but legal sources seem to agree...
Crossover Business Examples:
...Capturing the $Billion Annual US Pet Industry Priceless? No make an offer.
...Is entrance to the $Billion Annual Lock Service Industry Priceless? No make an offer.
...Entrance to the $36 Billion Annual US Pizza Industry significantly more. Please make an offer.
The 1-Pizza.com vs Pizza Competitors graphic is revealing. No wonder mumbo-jumbo keyword promoters dismiss phone centric businesses...
See more from Crossover Domains