Wikipedia could add 1-Dash and 1-Dial Domains to their definition of direct navigation because from a marketing standpoint, it precedes typing by placing the link in the surfer's head.
Marketing doesn't get any better than that and after all, they defined direct navigation as a loosely defined term...
Link: Wikipedia, the free encyclopedia.
Direct navigation From Wikipedia, the free encyclopedia Jump to: navigation, search
Direct navigation is a marketing term that describes the method individuals use to navigate the Internet in order to arrive at specific websites. Direct navigation is a new, loosely defined term which is generally understood to include type-in traffic and bookmarked traffic. This involves an internet user navigating to a website directly through the website address bar, bypassing any online search engines and navigating directly to the domain.
A 2005 study of internet traffic revealed that direct navigation traffic such as browser type-in traffic, bookmarks of existing sites and visits to existing, known website domain names converts into sales for advertisers at 4.23% of total visits compared to 2.3% for product and service related searches performed via the search box at search engines such as Google and Yahoo.
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